SERVICES

BUSINESS DEVELOPMENT

Business Development is a vast field, and each company has its own definition of the scope it covers. However, regardless of whether it's about strategic vision or field sales, the first step towards a success story is always knowing your market. 

For me, it's all about analyzing the market and finding out the best approach for you to develop your business.

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Here are a few examples of topics I have worked on:

• Market structure assessment, analysis and presentation

• Competition analysis

• Assessment of development potential

• Development of optimum sales approaches based on market specifics

• Branding - name, logo and positioning choices

DATA ANALYTICS

We live in the age of data. We have now capabilities to collect data like never before; the key is to know what to do with it. 

For me, the starting point should always be: what do I want to achieve? How can I make sur I did?

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There are two types of data I worked with.

• Data for monitoring. Projects I did include:

  • Analysis and selection of KPIs for dashboards at an executive level

  • Set-up of KPIs for activity monitoring at an operational level, such as monitoring of marketing campaigns

• Data for analysis, operational development and/or optimization. There are many experts and tools on the market which specialize in any field and I am not a developer nor an expert data cruncher. However, these tools and often the techies working on them won't help you build a proper strategy, which was the objective of a few projects I have worked on:

  • Development of a CRM strategy for connected products based on collected data about customer behavior

  • Set-up of an S&OP Excel-tool to improve sales forecasts and ultimately optimize production prioritization and stock management

DIGITAL MARKETING

Digital Marketing, just like Business Development, is a vast field, covering from strategy definition to production of content.

In my career I've had the chance to work on the whole value chain of digital marketing. The way I approach marketing is highly influenced by my engineering background: all I build must have a clear target and a way to monitor progress and achievements - I call it marketing by the numbers.

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Here are a few examples of topics I tackled:

• Definition of marketing strategy from A to Z

• (Re-) Design of websites & definition of online presence strategy

• (Re-) Definition of CRM strategy

• Set-up and monitoring of ad campaigns on Social Media - LinkedIn, Facebook

• Monitoring of agencies for content production

• Mailing

MANAGEMENT CONSULTING

What is actually a management consultant?

It is someone who is bent to the exercise of coming to a new company he doesn't know, learning fast about the key characteristics of the business, understanding the organization, its strengths and weaknesses; assessing and analyzing the situation, identifying improvement areas; and ultimately helping the customer set up projects to achieve his goals. 

Starting my career as a management consultant has armed me with the right methodology and tools to tackle any problem using a structured approach, a high dose of curiosity and diligence, and communication skills to address C-level stakeholders.

A lot of the projects I worked on tackle the question of digital transformation: assess the situation, design a target, find the right tools to achieve said-target, and last but not least support the change in the company.

I am also certified as a SPC - SAFe Program Consultant, Scaled Agile Framework for Enterprises.

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Some of the projects I have worked on include:

• Set up of digital transformation projects, on multiple topics:

  • Product Lifecycle Management​

  • Supply Chain Management

  • Sales Forecasts

  • Purchasing

  • Logistics​

  • ...

• Support to change management​ and internal communication:

  • Transformation projetcs/program communication strategy & roadmap​

  • Trainings

  • Agile / SAFe coaching

• Support to IT projects:

  • Tool selection

  • Trainings

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